Cult German watch brand MeisterSinger announces a 10-piece Sydney Limited Edition to mark its new distribution deal with Lion brands in Australia and New Zealand.
Since 2001 MeisterSinger founder Manfred Brassler has created his classical timepieces – with only one single hour hand with a fine needle point enabling the wearer to read the time on a hierarchy of indices – in the technical and cultural tradition of early watchmaking.
German based but Swiss made, Brassler drew his inspiration from historical single-hand clocks, with dials that offer practical, clear readability such as classical gauges and measuring instruments still have today – and which makes them unmistakable.
Lion Brands Australia was recently announced as the exclusive distributor of the iconic brand for Australia, New Zealand and Fiji.
“As a watch lover, I have for many years admired the unique aesthetic and mechanical workings of MeisterSinger,” says Lion Brands founder, Graeme Goldman. “I am delighted to announce this partnership with a brand that I am personally and professionally passionate about, that has effortlessly created an impressive niche with their beautiful single hand watches. MeisterSinger’s ethos harks back to the origins of watchmaking and shows us how charming it can be to read the time in the simplest way possible.”
To mark the new deal, MeisterSinger announced it will produce a City Edition 2017, Sydney Limited Edition of 10 pieces worldwide (top, and below), featuring a hand wound movement, 42 hour power reserve, and a 6-screwed exhibition caseback to reveal imagery of the Sydney Opera House and accompanying custom engraving.